Hello Everyone
This week I am completely changing tack. Rather than focus, as the blog normally does, on one key trend or issue that impacts the global travel retail industry, I am using the space instead to devote to some thoughts I believe are worth airing.
Certainly being in self-isolation now for 17 days gives you plenty of thinking time – especially as most of the video projects that were scheduled for me to produce have been postponed or cancelled. But they will come back and, as surely as day follows night, and in spite of the constraints that this business and many others are undergoing, all will re-emerge fitter, stronger and better after we see the back of Covid-19.
Yet the industry will also morph into something different, as indeed it needs to, and that is what is at the heart of this week’s blog.
Stay safe and be well.
Peter Marshall
Founder: www.trunblocked.com
Email: info@trunblocked.com
ATU’s LUXURY SQUARE. Just one word to describe this: stunning. It is a genuine ‘benchmark for luxury retail’. For brand choice, design, architecture and materials, the quality of ATU’s high-end offer at Istanbul airport is standout. This video was shot and edited by Peter Marshall and is part of a wider Moodie Davitt Marshall TV collaboration for the travel retail industry.
RECENT ARTICLES
Trunblocked aims to challenge the status quo and provide thought leadership that may spur the industry to emerge better and stronger in the face of an ever-changing marketplace
EXCLUSIVITY: THE ‘WHAT’ AND ‘HOW’ OF MEETING SHOPPER DEMAND
EXCLUSIVITY: THE 'WHAT' AND 'HOW' OF MEETING SHOPPER DEMAND By: Chris Madden • email: info@trunblocked.com 'Exclusivity' is one of the Travel Retail market's most popular words - and one of its [...]
A Sustainable Approach to Sustainability. Why Green Must be Profitable
A Sustainable Approach to Sustainability. Why Green Must be Profitable By: Chris Madden • email: info@trunblocked.com ''Sustainability was the word on everyone's lips at this month's TFWA World Exhibition in Cannes. From [...]
Solving Travel Retail’s Footfall Problem – Harison’s Move for the Cause
Solving Travel Retail's Footfall Problem - Harison's Move for the Cause We all know that Travel Retail has a problem creating customers. Passenger numbers are rising around the world, but footfall in travel retail [...]
The Archives
A SEMI-SERIOUS LOOK AT THE TRAVEL RETAIL INDUSTRY. IRREVERENT BUT RELEVANT. CHALLENGING YET ENTERTAINING. INDUSTRY LEADING? A DEFINITE MAYBE. .
TRUnblocked Awards 2019
TRUnblocked Awards 2019 1. TRU AWARD FOR BEST AIRPORT NON OPENING Yes, no competition here - it has to be the bungled Berlin Brandenburg Airport. Again! This huge embarrassment for Germany is now billions [...]
The thin end of the wedge? Google and tobacco and alcohol advertising
The thin end of the wedge? Google and tobacco and alcohol advertising By: Chris Madden • email: info@trunblocked.com The thin end of the wedge? Is Google's latest assault on tobacco and alcohol [...]
The Travel Retail Market: A More Connected Future
The Travel Retail Market: A More Connected Future By: Chris Madden • email: info@trunblocked.com As the travel retail market adapts to meet the requirements of the 'new' normal, the way we do [...]
Something you want to say?
WE CAN HELP